After 17 months of being closed due to the coronavirus pandemic, the iconic Hotel Botanico in Puerto de la Cruz has finally reopened its doors to the public with completely renovated facilities, a fresh new look, and a new corporate image, in which natural light and design have a special role.
Perhaps one of the most impressive changes is when you arrive at the hotel and you are greeted by the new entrance canopy, which has a steel structure and a glass roof, and its new facade, in which the terracotta colour has been changed for a current combination of the white of the building with the details decoration in wood and existing vegetation, offering a more modern appearance.
The reception area has also been modified, with a new counter, luxurious marble floors and a spectacular sculptural lamp with more than 800 sheets of glass suspended on a 450 kg amethyst that offers an impressive set of light. In addition to this, is an aquarium that really catches the eye with 10 Chrysaora Fuscencens jellyfish with colour changing lighting, which promotes relaxation and makes guests arrival a welcoming experience.
The pool area has also been completely renovated, changing the tiles in the solarium area with new stairs, showers and luxurious furniture, while in the gardens a luxurious piped music and lights have been installed in the style of Arabian Nights.
Regarding the rooms, new reading lights have been incorporated in the headboards of the beds, all LCD televisions have been replaced by Smart TVs between 48 and 52 inches in size, and the installation of plugs and USBs to charge devices should guests need it.
All these updates were presented yesterday during a conference chaired by the president of the Loro Parque group, Wolfgang Kiessling, in which the mayor of Puerto de La Cruz, Marco González; the president of the Cabildo of Tenerife, Pedro Martín; and the Minister of Tourism of the Canary Islands, Yaiza Castilla.
The first to speak was the mayor, who stressed the “importance of the opening of this emblematic establishment in Puerto de la Cruz, which is proving to be the epicentre of culture for the entire Archipelago and which marks the destination as preferred and safe”.
He also took the opportunity to ask the administrations to "continue helping Puerto to position itself in the place it deserves to be so that it can once again become that destination that combines experience with economic recovery."
For his part, Pedro Martín referred to the “illusion” of the Kiessling family that is reflected in the new commitment to the hotel and to Puerto de la Cruz, and had nothing but words of praise for their initiative. “Political leaders can start up rehabilitation consortia, such as the one in Puerto de la Cruz, but none of these proposals makes sense if there is not an entrepreneurial spirit behind them wanting to promote destiny, as in this case”, said Martín.
Yaiza Castilla referred to the establishment as “one of the tourist jewels of the Canary Islands that shines again, perhaps, more than the first day” and assured that “it was a source of pride for tourism in the Canary Islands”.
Wolfang Kiessling explained that the hotel is 47 years old, 26 of which it has belonged to the Loro Parque group. He commented that at the time his family acquired the property, there was also a crisis situation and yet he continued with his objective from then on. Years later it has achieved its objective, it is the only five-star in the municipality, one of the most luxurious and sophisticated in the Archipelago, and has witnessed important visits, such as the royal family of Thailand and the Spanish Royal House for the security it offers.
"We have bet once again on Puerto de la Cruz," insisted Kiessling and thanked all the staff, who worked tirelessly so that the renovation could be a reality in the established time.
The reopening of the facilities coincides with a major technological renovation that includes its new corporate identity and website, adapted to the digital and technological needs of the current guest. To this end, a reinforcement of the Wi-Fi coverage has been incorporated throughout the hotel with three lines of 1,000 megabytes of optical fibre, together with the digitization of common processes, such as online check-in or contactless payment management. All this without forgetting the health requirements due to Covid. Thus, the hotel has incorporated all the protocols required to ensure a comfortable and safe stay.
