Arona is preparing for a major facelift of one of Tenerife’s most important tourist hubs: the promenade at Las Vistas Beach in Los Cristianos.
Under the “Island Programme for Tourism Strategy and Regeneration 2024-2027”, the long-awaited redevelopment now has an approved draft and execution project, which entered its public consultation phase this week.
Published in the Official Bulletin of the Province (BOP) on Monday, the project is now open for public review, allowing citizens and organisations to submit comments or objections within 20 working days. If no challenges are raised, the plan will be definitively approved and the tendering process for the works can begin.
The project comes with a base budget of €5,432,995 and an estimated construction period of 12 months, to be carried out in four phases. Work will start at the end, connecting with the “Golden Mile” and progressing towards San Telmo at the opposite end.
A modern makeover for a historic promenade
Las Vistas Beach, an artificial beach created in 1995, is one of Tenerife’s most popular coastal spots. Its seafront promenade, dating back to 1970, is nearly a kilometre long and is known as Europe’s longest adapted pedestrian seafront walk, designed for easy, accessible strolling. Despite its popularity, it has seen few upgrades beyond occasional repairs.
Plans for this transformation have been in the pipeline since 2017. Now, finally moving forward, the vision is clear: turn Las Vistas into a wider, more comfortable, and greener pedestrian axis, fully adapted to modern accessibility and sustainability standards.
Tackling serious shortcomings
The current state of the promenade reveals numerous problems, detailed in the official project report. It points to interruptions and narrow sections that hinder smooth pedestrian flow, especially during busy periods. Urban furniture is described as “worn out and inadequate for a high-traffic tourist space.”
Beach access points are also showing significant wear, with poorly integrated accessibility solutions. Aesthetically, the area projects a “neglected image,” falling short of what’s expected from a well-established tourist destination.
There are also technical issues: the rainwater drainage system is insufficient, and a wastewater pipe from the pumping station (EBAR) currently runs illegally along the sand, encroaching on protected coastal land.
What will change?
The project proposes a complete overhaul, guided by principles of widening, universal accessibility, sustainability, landscape renewal, and modern service upgrades.
When complete, the new Las Vistas promenade will offer a safer, more attractive, and much more comfortable environment for the thousands of residents and tourists who stroll along this iconic part of the coastline every day.
